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Channel: eCommerce Strategy – Demac Media
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How to Reduce Risk – Email Marketing Security Tips from THE Expert

Big data means even bigger breaches. Are you on high alert? You might be putting your company and your customers at risk through your marketing practices. Data breaches in 2016 were up 40% year over...

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How to Prevent Mobile Fraud this Holiday Retail Season!

A new report from eMarketer shows that sales for the 2017 holiday season are expected to increase 15.8 percent from last year. As expected, mobile is continuing to dominate, yet many retailers still...

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Make Your eCommerce Data Shine: 4 Ways Analytics Help Identify and Engage...

Magento Business Intelligence has helped hundreds of merchants use their data to grow faster and more efficiently. Along that journey, one thing has proven true in every case: All customers are not...

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The 6 Holiday Email Campaigns You Need to Deliver This Season!

The holiday season seems to creep-up on us, starting earlier with each year that passes. Have you started planning your holiday email campaigns yet? There’s no better time than now to set yourself up...

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How to Use Facebook Ads to Drive Sales This Holiday Season!

Are you ready to drive sales for the holiday season?! Not to freak you out but, we’re almost in the midst of peak retail season…don’t worry I’m here to help you with your Facebook ads. Last year, I...

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Insight About The World of eCommerce From Our CEO, Matt Bertulli

Matt Bertulli is at it again, making the most insightful podcasts to educate and inspire anyone with a passion for eCommerce! Matt spoke with Kelsey Ramsden of The Futureproofing Podcast about both...

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Don’t Let the Holidays Become the Season of Taking – Prevent Online Fraud

The holiday season is e-commerce’s great amplifier. Everything gets bigger in the holiday season — pageviews, orders, shipments, revenue and hopefully profit. But amid all the holiday cheer and chaos,...

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This Season Don’t Let Holiday Returns Make You See Red!

Holiday sale days like Black Friday, Cyber Monday, and Boxing Day etc, drive insane profits for retailers! Unfortunately after the holiday season, return rates shoot up, with gifts and purchases...

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Placing Live Test Orders – For Shopify Plus Clients

When you need to place a test order, it’s as easy as turning on Test Payments! But, what if your site is live? You can’t turn on Test Payments if you have customers on your site! Getting out a real...

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9 Offline Sales Channel Strategies to Drive Growth!

The percentage of total sales from online is growing, but you can’t ignore the opportunity that offline still holds. Think of it less as online vs. offline, and more like achieving a unification...

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The Pela Case Story – An In Depth Case Study in Scaling a 7 to 8 Figure...

Hi! I’m Matt, the co-founder of Pela Case, a business on a mission to reduce plastic on the planet. We started out making iPhone cases since this is a large market with a ton of plastic waste due to...

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Stand Out This Season with 25 Examples of Shopping Cart Price Rules in...

Are you prepared to make it rain this holiday season? Every year Black Friday Cyber Monday (BFCM) seems to creep on retailers. We’ve already been helping our clients for weeks now properly prepare....

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The Best Online Merchandising Tactics to Move Product!

Welp – we’re in the thick of the biggest sales season of the year! If you haven’t yet planned out how to merchandise your products to sell – then now’s the best time to start! Online merchandising is...

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The 2 Things Retailers Can Do Today to Easily Leverage Amazon

How can the small and mid-sized merchant succeed in an Amazon-first world? Wow, I get this question a lot! With Amazon Prime Day and the retail giant putting almost $3 billion in sales on the board...

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Holiday merchandising: Pause Your Rotating Banners – Do This Instead!

This is a guest contribution from Linda Bustos, director of merchant strategy with Workarea. A Demac partner, Workarea is a modern SaaS commerce platform purpose-built for medium to large businesses to...

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Meet the Demacians! – Christine MacDonald

Hello and welcome to the second post in our new series on the blog wherein you get the chance to meet the amazing team at Demac Media! In case you miss last week’s post, we had the pleasure of learning...

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Meet The Demacians! – Alex Boyle

We’re back for the 3rd post in our new series on the Demac blog! Each week we’re putting Demac Media employees in the spotlight so that you can learn more about who we are, what we believe in, and how...

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How to Improve ROI with Product Experience – Product Information Management...

To convert prospects into buyers and expand market presence and online revenue, product information needs to be high quality, complete, and always available. Today, customers expect to access the right...

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Meet The Demacians – Amy Wolff – Front End Practice Lead

Another week, another edition of “Meet The Demacians”! In this series we’re revealing what goes on behind the scenes, so you can see how a Commerce Agency operates, and learn more about the people who...

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How We Created and Iterated on Our Customer Personas for PelaCase.com

Let me start by saying that until Pela Case had this piece “dialled in”, we were a floundering startup that was struggling to find its ideal market. In case you missed it, I have two other posts on...

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